In Japan’s manufacturing industry, where small and midsized enterprises (SME) are the backbone, CMA Corporation is driving meaningful change. Through its cloud-based production management system, Othello Connect, CMA empowers these companies to enhance operational efficiency and embrace digital transformation. Built on principles of flexibility and affordability, Othello Connect addresses the common challenges SMEs face—high costs, complex maintenance, and rigid system requirements— providing a practical solution for businesses ready to modernize without overwhelming resources. “We offer a SaaS-based production management system specifically designed for small and mid-sized manufacturers at a relatively low cost. This has been a key factor in our success in Japan,” says Tetsuo Sumi, president. Breaking away from traditional models, Othello Connect requires minimal upfront investment and eliminates the need for IT expertise or server maintenance. Unlike conventional systems burdened by high costs and complicated upkeep, this SaaS solution allows businesses to scale efficiently without draining their resources. Drawing inspiration from the strategic board game Othello—where every move can change the game’s outcome— the system empowers companies to implement only the needed features. This tailored approach avoids the pitfalls of one-size-fits-all solutions that often saddle manufacturers with unnecessary expenses. Clients customize the system to mirror their unique workflows, ensuring seamless integration with real-world operations. In a strategic shift, CMA moved from building custom systems to offering a shared cloud system. It provides access to vital digital tools without requiring extensive investment or specialized IT expertise.