INTAGE TECHNOSPHERE: Integrating Leading-Edge Business Intelligence
Shinobu Aiba, President & Representative DirectorThat said, they only receive a restricted view of their impact on customers as this dispersed and voluminous data prevents them from making proactive strategic decisions.
Addressing these challenges and positioning enterprises to thrive in today's business climate characterized by disruption and volatility effectively calls for investing in a partner with a high degree of business intelligence and analytics expertise. INTAGE TECHNOSPHERE is leveraging the synergies between its IT application skills and ability to help clients maximize the value of data for their customers. It brings an impressive wealth of experience with its multi-disciplinary team, which helps understand and optimize big data processing technology and practices through the latest tools like Snowflake, Tableau, and more to contribute to customer data activation practices.
"Our business intelligence service aims to provide a systematic collection, aggregation, analysis, and visualization of data to realize digital transformation of customers, leading to cost reductions and expansion of operations," says Shinobu Aiba, President & Representative Director at INTAGE TECHNOSPHERE. A subsidiary of the INTAGE Group—the number one marketing research business in Japan—it has lent its expertise to various industries, including health, travel, education, publishing, and distribution. Concentrating on organizational goals from a business, technology, and sustainability perspective, INTAGE TECHNOSPHERE creates more value for its clients.
Customer Data Activation for Mission Critical Priorities
"One of our strong points is we can flexibly and cost-effectively correspond to a wide range of special data infrastructure equipment and provide maintenance services that require on-premises support," states Aiba. INTAGE TECHNOSPHERE provides various end-to-end services tailored to the customer's environment, from data utilization consulting to system development and operation. It is a system integrator that not only introduces packaged software but accurately grasps pressing issues by flexibly identifying and organizing optimal solutions through close-working communications and relationships with customers. While advanced analysis of market trends that affect a client's mission-critical processes is often the focus, more is needed. INTAGE TECHNOSPHERE provides IT-related solutions by detecting business challenges early. It offers relevant proposals that consider various issues, from IT consultation, system design, and development to infrastructure implementation, maintenance, and Business Process Outsourcing (BPO).
INTAGE TECHNOSPHERE's seasoned expertise effectively supports an organization's marketing initiatives by consistently capturing changing industry trends like consumer behavior and the evolution of market-related information.
This helps their experts keep a customer's PDCA cycle at all phases, from formulating a strategy to verifying its overall effectiveness across the board.
In addition, it develops, operates, and maintains systems related to marketing research. "This extensive knowledge base, which cannot be found in catalog specifications, is our great advantage over other IT companies because we are in charge of actual operations and helping clients solve their problems," adds Aiba. Its comprehensive range of solutions and services enables clients to leverage their data and the data of other companies, which can be easily achieved using Snowflake data-sharing services, currently the best choice for aggregate processing in terms of performance and cost.
To further illustrate the efficacy of INTAGE TECHNOSPHERE's expertise, the following instance of how it aided a client in using its approach perfectly showcases its end-to-end data utilization consultation services and solutions. Faced with increasing costs for data utilization, the client had multiple duplicated functions running in each system. Many of their systems were also complicated and obsolete after repeated system modifications. To no avail, their data acquisition methods were also varied for each system, and they were paying additional costs only for data integration and aggregation as the siloed data was dispersed, even in a single system.
INTAGE TECHNOSPHERE built a customized data infrastructure with a unified standard interface that collects dispersed data, stores it, and retrieves it when needed. It offered the advantages of seamless cross-service data utilization and expansion with room for expandable data integration in the future.INTAGE TECHNOSPHERE helped reduce the stress of internal teams that lack the subject matter expertise and face the overflow of increasingly complex and ever-evolving data by offering optimal solutions that helped them effectively reduce man-hours and operation costs for system development.
Supporting Businesses in the Next Data Revolution
According to its mission statement as a member of the INTAGE GROUP, INTAGE TECHNOSPHERE aims to expand the world of possibilities for its clients and society by working toward sustainable development based on THE INTAGE GROUP WAY. It believes the future will see a data revolution brought by the recent technological innovations showing rapid growth, including big data, the IoT, and AI. This data revolution will bring about significant transformation in the quality and volume of data available, the way it will be processed, and the technology used to do so, depending on the purpose and scope of that usage. INTAGE TECHNOSPHERE has become a leader in data value creation with practical knowledge of cutting-edge technology and a high level of technological prowess and expertise supported by its drive to implement the latest technology. Moving forward, it aims to put these characteristics to use and promote data usage services in support of clients’ data revolution.
"One of our strong points is that we can flexibly and cost-effectively correspond to a wide range of special data infrastructure equipment and provide maintenance services that require on-premises support"
"In the past, companies that held data had an advantage. We believe in the future, data will be shareable, and the difference between companies will be how they convert this data into value. We hope to continue to support this business environment," states Aiba. INTAGE TECHNOSPHERE's priority will continue to be close cooperation with clients to meet and exceed their requirements. It aims to be the bridge between businesses and their consumers by creating a society of affluence and expanding future possibilities. It has access to the largest consumer data in Japan, which provides insights based on high-quality data that captures detailed consumer purchasing behavior. Conducting fixed-point observations for many decades, its extensive knowledge base enables its experts to capture differences from the past in today's uncertain world of VUCA at ever increasing speed and low cost. In addition, INTAGE TECHNOSPHERE is constantly exploring the latest state-of-the-art technologies and services to meet the increasingly complex data demands of businesses based on extensive experience and research.
However, to always be a wavelength ahead doesn't simply mean developing high-end products but shaping them for end users. For instance, INTAGE TECHNOSPHERE built a few hundred AWS infrastructures at a time when they initially arrived in Japan and still needed to be widely used. In addition, Snowflake has been using it before its Japanese subsidiary was established and is proactive in adopting technologies and services that meet its requirements.
Data is often described as the new oil because it is the critical resource on which modern businesses are built. Acquiring and leveraging customer data will continue to be enticing to business leaders, as the amount of data required to meet organizational needs has been growing exponentially for decades and shows few signs of slowing down.INTAGE TECHNOSPHERE is a unison of the latest data collection technologies, best industry-practices knowledge, and high demands pushing the boundaries of innovation in the next chapter of digitalization.
In addition, it develops, operates, and maintains systems related to marketing research. "This extensive knowledge base, which cannot be found in catalog specifications, is our great advantage over other IT companies because we are in charge of actual operations and helping clients solve their problems," adds Aiba. Its comprehensive range of solutions and services enables clients to leverage their data and the data of other companies, which can be easily achieved using Snowflake data-sharing services, currently the best choice for aggregate processing in terms of performance and cost.
To further illustrate the efficacy of INTAGE TECHNOSPHERE's expertise, the following instance of how it aided a client in using its approach perfectly showcases its end-to-end data utilization consultation services and solutions. Faced with increasing costs for data utilization, the client had multiple duplicated functions running in each system. Many of their systems were also complicated and obsolete after repeated system modifications. To no avail, their data acquisition methods were also varied for each system, and they were paying additional costs only for data integration and aggregation as the siloed data was dispersed, even in a single system.
Our business intelligence service aims to provide the systematic collection, aggregation, analysis, and visualization of data to realize digital transformation of customers, leading to cost reductions and expansion of operations
INTAGE TECHNOSPHERE built a customized data infrastructure with a unified standard interface that collects dispersed data, stores it, and retrieves it when needed. It offered the advantages of seamless cross-service data utilization and expansion with room for expandable data integration in the future.INTAGE TECHNOSPHERE helped reduce the stress of internal teams that lack the subject matter expertise and face the overflow of increasingly complex and ever-evolving data by offering optimal solutions that helped them effectively reduce man-hours and operation costs for system development.
Supporting Businesses in the Next Data Revolution
According to its mission statement as a member of the INTAGE GROUP, INTAGE TECHNOSPHERE aims to expand the world of possibilities for its clients and society by working toward sustainable development based on THE INTAGE GROUP WAY. It believes the future will see a data revolution brought by the recent technological innovations showing rapid growth, including big data, the IoT, and AI. This data revolution will bring about significant transformation in the quality and volume of data available, the way it will be processed, and the technology used to do so, depending on the purpose and scope of that usage. INTAGE TECHNOSPHERE has become a leader in data value creation with practical knowledge of cutting-edge technology and a high level of technological prowess and expertise supported by its drive to implement the latest technology. Moving forward, it aims to put these characteristics to use and promote data usage services in support of clients’ data revolution.
"One of our strong points is that we can flexibly and cost-effectively correspond to a wide range of special data infrastructure equipment and provide maintenance services that require on-premises support"
"In the past, companies that held data had an advantage. We believe in the future, data will be shareable, and the difference between companies will be how they convert this data into value. We hope to continue to support this business environment," states Aiba. INTAGE TECHNOSPHERE's priority will continue to be close cooperation with clients to meet and exceed their requirements. It aims to be the bridge between businesses and their consumers by creating a society of affluence and expanding future possibilities. It has access to the largest consumer data in Japan, which provides insights based on high-quality data that captures detailed consumer purchasing behavior. Conducting fixed-point observations for many decades, its extensive knowledge base enables its experts to capture differences from the past in today's uncertain world of VUCA at ever increasing speed and low cost. In addition, INTAGE TECHNOSPHERE is constantly exploring the latest state-of-the-art technologies and services to meet the increasingly complex data demands of businesses based on extensive experience and research.
However, to always be a wavelength ahead doesn't simply mean developing high-end products but shaping them for end users. For instance, INTAGE TECHNOSPHERE built a few hundred AWS infrastructures at a time when they initially arrived in Japan and still needed to be widely used. In addition, Snowflake has been using it before its Japanese subsidiary was established and is proactive in adopting technologies and services that meet its requirements.
Data is often described as the new oil because it is the critical resource on which modern businesses are built. Acquiring and leveraging customer data will continue to be enticing to business leaders, as the amount of data required to meet organizational needs has been growing exponentially for decades and shows few signs of slowing down.INTAGE TECHNOSPHERE is a unison of the latest data collection technologies, best industry-practices knowledge, and high demands pushing the boundaries of innovation in the next chapter of digitalization.
The Power of INTAGE TECHNOSPHERE: Harnessing Data for Digital Transformation
Shinobu Aiba, President & Representative Director, INTAGE TECHNOSPHERE Inc.
